luca barra logo
luca barra logo
luca barra logo

Young and competitive company inside the Italian market of easy to wear bijoux for women and men.

The challenge

People behind jewelry: Luca Barra has chosen us to tell the concept of the brand’s emotionality on TikTok through jewelry, using the language of the new generations to conquer them.

The solution

We have created the creative concept "Make it your own to shine", transforming each jewel into a symbol of significant moments, both shared and intimate. The collaboration includes the strategic management of social channels and the creation of engaging content with the support of our UGC Creators, to tell authentic stories and emotions.

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