The large Sicilian pastry workshop that produces pistachio and high quality confectionery products.
The challenge
Pistì relied on us to be part of the new generations, share his own history and brand identity with them, and be among the first in the confectionery industry in Italy to enter TikTok.
The solution
Brand Positioning and Brand Content: adapting our creativity in producing fun and informative content for TikTok, we are telling Pistì in a NewGen key.
